Kristin Potenti Photography

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Photographer based in South Florida specializing in Travel, Portraits, Event & Commercial Photography
Posts tagged brand purpose
Brand Purpose - It' s Bigger Than You Think

Some of the most successful companies in the world understand that values and commitment to something bigger are what’s truly important. And consumers are taking notice. In fact, sixty-three percent of consumers prefer to purchase from brands that support a purpose that aligns with their own values, Accenture research found. They are beginning to view brands as societal change-makers expected to take a stand on social and political issues. 

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